Brad and Chanel

The most important branding takeaway I learned from working in the luxury goods industry is the importance of showcasing one's heritage but innovating to stay current with the times.

Recently naming Brad Pitt as the first ever male face to the iconic Chanel No. 5 perfume is innovative.  The ad campaign not only appeals to women by having the stamp of approval from Brad, but also appeals to men as a gift for their significant others. See full ad campaign on Chanel's website. 

Chanel No. 5 is the iconic perfume of the fashion house and embodies it's rich history being the first perfume released in 1921.   And let's be honest here, if Brad likes it I like it! 

Photo credit: guardian.co.uk

Trend: The Printed Blouse

I'm loving this dark printed blouse needed for any wardrobe to give that extra edge to the many basic blouses we already own!  Style with your favorite black leather pants or dark denim and you are ready for any occasion day or night.  I'm not one to over-accessorize and with a show-stopping top like this, I say less is more!  Find this gorgeous Stella McCartney blouse here.  

Diet Coke & Jean Paul Gaultier Collaboration

Last night while reading fashion magazines on my iPad, I came across Diet Coke's newest print ad: "Styles evolve, but good taste never changes."  What a great statement I thought.  I had to incorporate it into my blog.

The collaboration between Jean Paul Gaultier and Diet Coke is a great example of two different industries collaborating in order to gain new audiences, increase brand awareness and/or enhance brand image.  Good taste is the key takeaway to Diet Coke's ad campaign.  What a great way to bridge the beverage products and fashion industries by merging good taste with style, a well-known match.

It is no wonder Coca-Cola retained its #1 spot on Interbrand's 100 Best Brands report which came out last week, winning over Apple and IBM.  See article here. 

Mouthful of Style Introduction

I decided to create Mouthful of Style to share my love for fashion.  From trends of the moment to pieces that last a lifetime, fashion is constantly shaping and challenging me to find and evolve my own fashion identity. 

Growing up in California and currently living in London, I spent the majority of my 20s in New York City where my love for all things fashion grew exponentially.  Every post of this blog will be a mouthful worth of all things stylish I hold value to.  I hope you enjoy reading as much as I will enjoy sharing my fashion insights, inspirations and learnings with you!

xo,

Mouthful of Style